A.I.S.E. Cleaning & Hygiene Forum 2017

Brussels (The Hotel)

 A.I.S.E.’s annual "Cleaning & Hygiene Forum” is a key platform that brings together high level policy-makers, academia and industry stakeholders who hold a common interest in the development of the detergents industry. 

This year’s Forum will start by looking at how cleaning and hygiene needs will evolve in the future, how the industry is innovating, and the relevant EU framework for the future of the business. Visionary perspectives will be shared by keynote speakers from industry, regulatory and academic environments.

This will be followed by a panel discussion on the challenges and opportunities in Europe faced by the industry, and the innovative solutions and regulatory barriers for a fairer and deeper EU Single Market. The Forum will conclude with an intervention by keynote speaker Commissioner Elżbieta Bieńkowska. 

In parallel, attendees may visit the exhibition visualizing how the industry responds to society's need for cleanliness and hygiene today. 


Who should attend this event?

An invitation is extended to all interested stakeholders, including:

Representatives from  EU institutions (European Commission, European Chemicals Agency (ECHA) and European Parliament)

Member States’ competent and enforcement authorities


Related industries and value-chain partners

A.I.S.E. members

Other interested parties (Poison Control Centres etc.)

Moderator: Adam Roberts, The Economist, European business and finance correspondent

13.30-14.00 Registration and welcome coffee - exhibition

14.00-14.05 Welcome and introduction: Susanne Zänker, A.I.S.E. Director-General 

14.05-15.05 Section 1: The future of Cleaning & Hygiene, Visions, opportunities and frameworks

  • Nitin Paranjpe, President, Unilever Home Care Business
  • Member of the European Parliament Julie Girling, Committee on the Environment, Public Health and Food Safety
  • Joanna Drake; Deputy Director-General, DG Environment, European Commission
  • Dr Lisa Ackerley, Visiting Professor of Environmental Health, University of Salford (see presentation "Restoring confidence in Hygiene") 


15.05-15.20 High-level panel discussion 

15.20-15.45 Coffee break and exhibition

15.45-16.45 Section 2: Fit for business and fit for society - Better regulation for detergents

Panel discussion including:

  • Klaus Berend, Head of Unit, DG SANTE 
  • Welmoed Clous, Ecolab, A.I.S.E Board member
  • Nicolaj Heuer, German Institute for Occupational Safety & Health (BAuA)
  • Christel Musset, Director Registration, ECHA
  • Nadia Viva, Procter & Gamble, A.I.S.E. Board member

16.30-16.45 Keynote address: Commissionner Elżbieta Bieńkowska, DG GROW, European Commission

16.45  Conclusions and wrap-up by Arndt Scheidgen, A.I.S.E. President

17.00-18.30 Cocktail and exhibition      


About  A.I.S.E.

A.I.S.E. is the International Association for Soaps, Detergents and Maintenance Products. Based in Brussels, A.I.S.E. has been the voice of the industry to EU regulators for 65 years. 

Membership consists of 29 national associations across Europe, 18 corporate members and six value chain partners. Through this extensive network, A.I.S.E. represents over 900 companies supplying household and professional cleaning products and services across Europe. 

A.I.S.E. has a long history in leading voluntary industry initiatives that focus on sustainable design, manufacturing and consumption, product safety and safe use of products by consumers and professional customers. 


Boulevard du Souverain 165 - 4th floor
1160 Brussels (Belgium)
+32 (0)2 679 62 79
The A.I.S.E. Cleaning and Hygiene Forum will take place at the Hotel in Brussels. 

Hotel Address:
 38 bd de Waterloo
1000 Brussels

Please find further hotel information here

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