developed since 1998 a series of visuals to support the "Washright” initiative . These were designed to optimise consumers washing habits towards more environmentally-friendly use of household laundry detergents across Europe.
From October 2012, A.I.S.E. provides industry players with a similar version of this panel for dilutable all purpose cleaners: the All Purpose Cleaners Cleanright Panel. Details on the tips can be found on cleanright
, the central industry consumer portal.
Please find below the downloads of the 2012 All Purpose Cleaners Cleanright Panel in Adobe Illustrator and jpg format, translations and the legal and design guidance on application of this panel:
Central template material and guidelines